Type of food delivery app | What kind of app do you usually use to order food? | A. Baemin | 26 | 55.3 |
B. Yogio | 11 | 23.4 |
C. Coupang Eats | 7 | 14.9 |
D. Shuttle | 3 | 6.4 |
Usage frequency | How many times a month would you say you use food delivery apps? | A. 1–4 times a month | 14 | 29.8 |
B. 5–9 times a month | 20 | 42.6 |
D. More than 10 times a month | 13 | 27.6 |
App interface | How satisfied are you with the interface of the mobile app? | A. Absolutely satisfied | 5 | 10.6 |
B. Satisfied | 25 | 53.3 |
C. Not satisfied | 17 | 36.2 |
App interface | What is the most uncomfortable point with using the application? | A. Usability | 7 | 14.9 |
B. Language options | 29 | 61.7 |
C. Application interface | 11 | 23.4 |
What language would be more convenient for using the application? | A. English | 33 | 70.2 |
B. Korean | 14 | 29.8 |
If, it is English, what type of translation would be more convenient? | A. Full translation to English | 29 | 87.8 |
B. Transcription from Korean into English | 4 | 12.2 |
Do you think the app’s interface is user-friendly for people with medical or religious restrictions? | A. A lot | 6 | 12.8 |
B. A little bit | 23 | 48.9 |
C. Not at all | 18 | 38.3 |
Points to improve | What are the features that you think you need but are missing from the mobile food delivery app? | A. Calories and nutrition information | 13 | 27.6 |
B. Language option | 10 | 21.2 |
C. Food description and food preparation method | 10 | 21.2 |
D. Allergy information | 9 | 19.1 |
E. Religion restriction indicators including vegetarianism and halal food | 7 | 14.9 |
F. Ingredients origin information | 6 | 12.7 |
G. Pungency indicators | 5 | 10.7 |
H. Payment by foreigner cards | 2 | 4.3 |
I. Portion size information | 1 | 2.1 |
J. The strength of alcohol | 1 | 2.1 |
K. Types of packing | 1 | 2.1 |
L. Compliance with hygiene and requirements | 1 | 2.1 |
M. Delivery times | 1 | 2.1 |
N. Exclusive benefits for VIP users | 1 | 2.1 |